Industry Speaker’s Insight
Exhibits/Booths Area
Plenary Sessions and Breakout Sessions
Networking Breaks
About This Event
Mena Coaching Summit 2025
The MENA Coaching Forum is premier regional event presented by the International Coaching Federation (ICF), dedicated to advancing the coaching profession across the Middle East and North Africa. Following successful editions in Dubai, Egypt, and most recently Oman in 2023, the Forum returns with even greater momentum.
This year’s theme—Empowering Growth, Legacy of Impact, and Future of Innovation —speaks to the transformative power of coaching in today’s rapidly evolving world. The forum brings together a vibrant community of professional coaches, thought leaders, business executives, and organizational decision-makers, united by a shared mission: to shape a thriving, forward-thinking coaching culture in the MENA region.
Event Objectives
This forum is deeply aligned with the core principles of Saudi Vision 2030, contributing to human empowerment, capacity building, and the advancement of a coaching and training culture as fundamental pillars for achieving national excellence and enhancing performance across both public and private sectors.
Through inspiring keynotes, interactive workshops, and strategic networking opportunities, the event will:
Empower Growth
Equip coaches, trainers, and organizations with cutting-edge tools and insights to drive personal, professional, and institutional development.
Highlight Impactful Legacies
Celebrate success stories, proven strategies, and sustainable outcomes of coaching and training across diverse sectors.
Explore the Future of Innovation
Showcase emerging trends, technologies, and methodologies that are reshaping the landscape of learning, development, and human potential.
Scientific Tracks for the Forum
Legacy of Impact – The Past
- Inspiring stories and experiences from the history of coaching in the Arab world
- How coaching contributed to building impactful leadership cultures in organizations
- Key turning points in the evolution of coaching locally and globally
- Values and authenticity of coaching within the Arab context
Empowering Growth – The Present
- Integrating coaching with modern organizational practices
- Coaching as a tool for individual and collective empowerment at work
- Successful institutional coaching practices across various sectors
- Current challenges and trends of coaching in the Arab world
Future of Innovation – The Future
- Artificial Intelligence and the future of coaching in organizations
- Designing innovative coaching solutions for advanced communities
- The future of professional coaching and digital transformation in the public and private sectors
- Coaching as a platform for future leadership development
Sponsors & Partners
Event Venue
Hilton Riyadh Hotels & Residences
6623 Al Shohadaa Eastern Ring Road Riyadh, 13241 - 2892
Saudi Arabia, P.O. Box 86230
riyadhhotelandresidences.hilton.com
CONFERENCE LOCATION: Al Ula Ballroom
EXHIBITION LOCATION: Foyer
Accommodation for event participants, please contact
The email for reservation department #RUHCH_RES@hilton.com
Ph.: +966 112346666
Key Sessions and Topics
| Time | Session Title | Details | |
|---|---|---|---|
| 12:00 PM - 12:55 PM | Registration & Welcoming | ||
| 1:00 PM - 1:10 PM | ICF Saudi Chapter Welcome | AbdulSattar Aboulola | |
| 1:15 PM - 1:45PM | ICF Global Welcome | Magdalena Nowicka Mook | |
| 1:50 PM - 2:00 PM | Coaching as a Catalyst for Vision 2030: Past, Present, and the Path Forward | HRH Princess Alhanouf Alsaud | |
| 2:05 PM - 2:20 PM | The Heritage of a Nation, the Future of a Profession: Coaching in the Heart of Saudi Arabia (Arabic) |
ICF Saudi Chapter | |
| 2:25 PM - 2:55 PM | Prayer Break & Networking | ||
| 3:00 PM - 3:40 PM | Coaching for Public Sector Leadership: A Dialogue from SFDA | Dr. Aref Almubarak Mohammed Alhoshan Dr. Mohammed Majrashi Moderated By: AbdulRahman Joud |
|
| 3:45 PM - 4:15 PM | Fueling Leadership: A Case Study on Coaching Impact in the Energy Sector (SEC) | Damian K. ten Bohmer Hadi Madkhali |
|
| 4:20 PM - 5:00 PM | Women in Leadership: The Strategic Role of Coaching in Shaping the Future | Eman Alsmari Dr. Hanadi Al Hokair Sulafah Jabarti Moderated By: Afaf Ghazi |
|
| 5:05 PM - 5:45 PM | Coaching Supervision in Action: From Theory to Impact | Ghadah Angawi Jawaher AlOtaibi Janet M. Harvey Moderated By: Rasha Alajouz |
|
| 5:50 PM - 6:30 PM | Prayer Break & Exhibition | ||
| 6:35 PM - 7:15 PM | Team Coaching for Agility and Change in an AI-Driven World | Dr Osama Al-Mosa Sameera Ali Baba Dr. Zeina Ghossoub Moderated By: Jihane Labib |
|
| 7:20 PM - 8:00 PM | Coaching for Impact: Navigating the Path to Sustainable Organizational Success | AbdulSattar Aboulola Chaïma Tayssir Sonia Dammak Manal Douhani Franda Graves Carolann Philips Maleha Alfoudari Moderated By Saud Alomair |
|
| Time | Session Title | Speakers and Panelists |
|---|---|---|
| 8:00 AM - 8:45 AM | Registration & Networking | |
| 8:50 AM - 8:55 AM | ICF Saudi Chapter Welcome | AbdulSattar Aboulola |
| 9:00 AM - 9:40 AM | Leading with Presence in an Era of Transformation | Janet M. Harvey |
| 9:45 AM - 10:05 AM | Listen to Your People: Where Humanizing Meets Culture | Reem Aljizawi |
| 10:10 AM - 10:30 AM | Leadership within a Promising Vision | Abdullah Alyahya |
| 10:35 AM - 10:55 AM | The Culture of Coaching within Organizations | Abdullah Alghamd |
| 11:00 AM - 11:10 AM | Coffee Break + Networking | |
| 11:15 AM - 11:35 AM | Towards a Sustainable Leadership Impact | Abdullah Aljurf |
| 11:40 AM - 12:20 AM | Towards a Sustainable Leadership Impact | Dr. Abdulrahman Al-Dayel Dr. Mahmoud Khan Abeer AlNasser Moderated By: Dr. Salah Saud AlEissa |
| 12:25 PM - 1:25 PM | Prayer & Lunch Break + Networking | |
| 01:30 PM - 02:10 PM | Well-being through Coaching Practices | Dr. Majdah Barhamein Dr. Soha Adloni Dr. Haitham ElMasry Moderated By: Dr. Nada Fida |
| 02:15 PM - 02:45 PM | IGNITE on the Spotlight: Coaching for Social Impact | Dr. Wafa AlTuraif Tassos Kotzias Moderated By: Mai AlAmro |
| 02:50 PM - 03:05 PM | Innovation in Human Capital Solutions | AbdulRahman Joud |
| 03:10 PM - 03:40 PM | Prayer Break & Exhibition | |
| 03:45 PM - 04:15 PM | Coaching 4.0: Business Innovation Through Cross-Functional Solutions | Abdulelah Alhadidi Daniel Billington Moderated By Waleed Marwan |
| 04:20 PM - 04:40 PM | Coaching Young Professionals for Project Management Success | Fatema Altahoo |
| 04:45 PM - 05:05 PM | How to Use (and Not Misuse) AI for Powerful Presentations | Bill Connor |
| 05:10 PM - 06:00 PM | Appreciation ICF Saudi Founders, Ex-ICF Saudi Presidents, Partners, Sponsers, and Big companies | |

